Asset 15: Positive Peer Influence

The power to be positive

Too often, people jam the words peer and pressure together and think of it as a bad thing. Truth is, that’s

only part of the story. Sure, peers have power. But this pressure is only negative when young people feel

they’re pushed to do something they know is too risky. Peers can also help young people become more

independent by encouraging and supporting healthy choices. Peers can invite one another to join teams or

clubs, help with homework, or simply listen. You can help young people choose the kind of peer power

they want in their lives and what kind of friends they want to be. If young people and their peers are

responsible, positive, and supportive, they are more likely to succeed. Positive Peer Influence is Asset 15

of Search Institute’s 40 Developmental Assets, the qualities, experiences, and relationships that help young

people grow up healthy, caring, and responsible.

Here are the facts

Research shows that young people whose closest friends behave responsibly do better in school, get into

less trouble, and choose activities that give them the best chance of future success. It makes sense for

young people to surround themselves with people who bring out their best qualities. In return, they can

multiply the benefits by being friends who are also positive influences. About 63 percent of young people,

ages 11–18, say their best friends model responsible behavior, according to Search Institute surveys.

Tips for building this asset

Peer pressure is especially strong in school. When you notice trouble brewing or young people who are

about to make a poor choice—in school or elsewhere—remind them that they have the power to say

no—even to a peer or a friend.


Also try this

In your home and family: Identify people, stories or images that exemplify the positive power of

peers. Use these examples to help your child make a collage of inspiring quotes and images for a


In your neighborhood and community: Talk with young people in your neighborhood about the

qualities you admire in each of them. Encourage them to be a positive influence in the lives of their

friends and peers.

In your school or youth program: Pair off students and participants. Have them take turns

discussing a time when they positively influenced a friend or peer. After each story, talk about how

it felt to use positive peer pressure.